Booths has moved to dispel rumours its Lytham store is in jeopardy.
The supermarket chain has dismissed suggestions its Haven Road store could be set to change hands.
In a statement, Booths said: “Booths remain committed to both their Haven Road and St Annes stores and will continue to deliver the best service, products and value to our customers.
“We recently celebrated our 10th anniversary of opening the Haven Road store, and many our staff have been with us since the beginning.
“There’s a fantastic community spirit in the area and we’ll continue to deliver the best food and drink to our customers this Christmas and beyond.”
A spokesman for the company added: “We don’t normally comment on speculation but these rumours are completely wide of the mark. St Annes and Lytham are two of our best-performing stores.”
The St Annes store, which recently celebrated its second anniversary, this week hosted the North West launch of Booth’s Christmas catalogue, with an audience of 120 customers helping to raise £600 for the Meningitis Now charity via ticket sales.
Booths, founded in Blackpool in 1847, reported a loss of £6.2m in its last financial year.
Flood damage, staff changes and the cost of new stores all pushed the Lancashire chain into the red, although the firm said sales were down by just 0.7 per cent.
Executive chairman Edwin Booth said at the time: “These are turbulent times for the retail industry, which is rife with conjecture and speculation.
“We have an effective plan.”